You don't create a culture. It happens naturally from how people behave.
NO. 70 / 100
BY JASON FRIED & DHH
QUOTE #70 · You Don't Create a Culture
REWORK INSPIRATION Let's REWORK
CHAPTER:
You Don't Create a Culture
CHINESE EDITION
Chapter: 卖掉副产品
“当你去做某件事时，总会同时做出其他的东西来。你不会只做一样东西，副产品无处不在。一个善于观察、富于创意的商业头脑能够注意到这些副产品，并从中挖掘出商机。”
BOOK TRANSLATION: 重来
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CORE PHILOSOPHY
Key Takeaway & Insight
REWORK challenges the orthodoxy of standard corporate dogma. Stay nimble, embrace practical constraints, eliminate unproductive meetings, and focus on delivering tangible value.
Real business momentum comes from execution, sustainable pace, and clarity over chaotic busyness.
37SIGNALS WORK ETHIC
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DISCUSSION
Reader Perspectives (5)
P
PM Old Wang
2h ago
Yes! We need to dare to say no to unreasonable requests.
设
Design Guru
5d ago
Every line is worth rereading. So much substance.
李
Li Ming
2h ago
Too real. This is exactly my company right now.
实
Intern Zhou
yesterday
Do less, do better. That's the golden rule now.
D
Bro David
15m ago
We always overcomplicate simple things.
REDEFINE HOW YOU WORK
Discover practical principles for building simple products and calmer businesses. Read more about the book and philosophy.